Social Audit Australia — Lite
A concise audit tailored for Australian small businesses: channel health, quick wins, content alignment and a 30-day action plan to lift engagement and clarity.
- Fast turnaround (5 working days)
- Platform-focused (Instagram / Facebook / LinkedIn)
- Benchmarks vs local competitors

What the Lite Audit includes
- Account health & profile optimisation
- Top 3 content recommendations with examples
- Audience and hashtag snapshot
- Quick competitor benchmark (3 local rivals)
- 30-day action plan (practical tasks)
Designed for businesses that need fast clarity without a lengthy contract.

Methodology
1. Quick intake
We review objectives, target audience and KPIs in a single briefing call or message thread.
2. Data & content review
Engagement metrics, recent posts, stories and pinned content are evaluated against industry norms.
3. Recommendations
Actionable items and an easy 30-day plan with prioritized tasks and templates.

We mix quantitative signals (reach, impressions, saves) with qualitative review of tone, brand fit and content mechanics. The Lite version focuses on high-impact, low-effort changes you can implement immediately or hand over to us.
Book a briefingAudit checklist (sample)
| Area | What we check | Lite result |
|---|---|---|
| Profile | Bio clarity, CTA, contact links | Partial |
| Content | Post cadence, formats, hooks | Good |
| Engagement | Response time, comments, saves | Improve |
| Competitors | Benchmark vs 3 local rivals | Included |
Mini case studies

Local cafe — engagement up 32%
Profile tweaks and weekend reels led to a clear uplift in reservations.

Retail boutique — sales via DMs
A clearer CTA and story highlights conversion path improved DM orders.

Service provider — lead gen
Optimised contact options and pinned FAQ posts reduced enquiry friction.
Lite package — what you get
FAQ
Ready for a quick clarity boost?
Start with the Lite audit to get a prioritized plan you can act on this month.